Markup Calculator
Calculate markup percentage, profit margins, and optimal pricing strategies with our comprehensive markup calculator
Analyze pricing strategies and optimize your profit margins for better business decisions
How to Calculate Markup
What is Markup?
Markup is the amount added to the cost of a product to determine its selling price. It represents the difference between the cost and the selling price, typically expressed as a percentage of the cost.
How to Calculate Markup
To calculate markup, subtract the cost from the selling price, then divide by the cost. The basic markup formula is: Markup = (Selling Price - Cost) ÷ Cost
How to Calculate Markup Percentage
The markup percentage formula is: Markup Percentage = [(Selling Price - Cost) ÷ Cost] × 100. For example, if your cost is $10 and selling price is $15, your markup percentage is 50%.
How Do You Calculate Markup?
Use our markup calculator above by entering your base cost, desired profit margin, and overhead expenses. The calculator automatically computes your optimal selling price and markup percentage using industry-standard formulas.
Quick Markup Example:
Product Cost: $20 | Selling Price: $30 | Markup: $10 | Markup Percentage: 50%
Cost & Pricing Inputs
Markup Analysis Results
Bulk Pricing Tiers
Competitor Analysis
Break-Even Analysis
| Quantity | Revenue | Cost | Profit |
|---|---|---|---|
| 0 | $0.00 | $0.00 | $0.00 |
| 1 | $0.00 | $0.00 | $0.00 |
| 2 | $0.00 | $0.00 | $0.00 |
| 3 | $0.00 | $0.00 | $0.00 |
| 4 | $0.00 | $0.00 | $0.00 |
| 5 | $0.00 | $0.00 | $0.00 |
| 6 | $0.00 | $0.00 | $0.00 |
| 7 | $0.00 | $0.00 | $0.00 |
| 8 | $0.00 | $0.00 | $0.00 |
| 9 | $0.00 | $0.00 | $0.00 |
| 10 | $0.00 | $0.00 | $0.00 |
| 11 | $0.00 | $0.00 | $0.00 |
| 12 | $0.00 | $0.00 | $0.00 |
Markup Calculator Strategy Tips
Profit Optimization
- Consider economies of scale in bulk pricing
- Factor in seasonal demand fluctuations
- Monitor competitor pricing strategies
- Regularly review and adjust pricing tiers
Market Positioning
- Analyze your competitive advantage
- Consider value-based pricing
- Evaluate customer price sensitivity
- Balance profit margins with market share